Give-away Official Rules
OFFICIAL RULES – LABELLOV X ANNA NOOSHIN HERMÈS KELLY GIVEAWAY
1. Organizer
This giveaway (the “Giveaway”) is organized by:
TIMELESS04 BV (“Labellov”, “We”, “Us” or “Our”)
Verlatstraat 15
2000, Antwerp, Belgium
VAT: BE 0839.571.523
Email: info@labellov.com
The Giveaway is organized in collaboration with Anna Nooshin and her instagram profile @annanooshin.
2. The Giveaway
Labellov is running a Giveaway via Instagram in collaboration with Anna Nooshin.
Among all participants who validly and fully meet the entry requirements set out in these Official Rules, one winner will be selected at random to receive:
One pre-loved Hermès Kelly bag with an approximate resale value of €7,000.
The specific bag offered as the prize is the Hermès Kelly displayed and/or described in the official Giveaway communication published by Labellov and Anna Nooshin.
As Labellov specializes in authenticated pre-loved luxury fashion, the winner acknowledges that the prize is a pre-loved item and may therefore show normal signs of previous use consistent with its condition. The condition of the bag will be represented as accurately as reasonably possible in the Giveaway communication.
The stated value of €7,000 is an approximate value and does not entitle the winner to receive €7,000 in cash, credit or another product.
The prize cannot be exchanged for cash, store credit or another Labellov product and is not transferable to a third party.
No purchase is necessary to participate.
3. Entry Period
The Giveaway runs from Thursday 22 October 2026 at 09:00 CEST until Sunday 1st of November at 11:59 PM CET.
Entries received after the closing date and time will not be considered.
4. Who Can Enter
The Giveaway is open to individuals who:
- are at least 18 years old at the time of entry;
- are legal residents of the European Union;
- hold a valid Instagram account; and
- meet all entry requirements described in section 5 below.
Employees, directors and representatives of Labellov, Anna Nooshin and any companies or persons professionally involved in organizing or administering the Giveaway, as well as members of their immediate households, are not eligible to participate.
Participation is completely free and does not require a purchase.
5. How to Enter
To validly enter the Giveaway, participants must complete the following steps during the Entry Period:
- Follow @labellov_luxury on Instagram;
- Follow @annanooshin on Instagram;
- Like the official Giveaway post;
- Comment "LABELLOV"
- Confirm the steps through DM.
An entry is only valid when all mandatory entry requirements have been completed before the end of the Entry Period.
Participants may submit multiple eligible comments, subject to the conditions stated in the Giveaway post.
Labellov reserves the right to exclude entries that are incomplete, fraudulent, generated through automated means, submitted through fake or duplicate accounts, or otherwise fail to comply with these Official Rules.
6. Winner Selection
Following the end of the Entry Period, one winner will be selected at random from all valid entries.
The selection will take place on or around 3rd of November 2026.
The winner will be contacted exclusively via direct message from @labellov_luxury
The selected winner must respond within 48 hours of the notification being sent and provide the information reasonably required by Labellov to verify their eligibility and arrange delivery of the prize.
If the selected winner:
- does not respond within 48 hours;
- cannot be contacted;
- does not meet the eligibility requirements;
- has not complied with these Official Rules; or
- fails to provide the information reasonably required to verify eligibility or deliver the prize,
the selected winner forfeits their right to the prize and Labellov may select a replacement winner at random from the remaining valid entries.
Labellov will never require the winner to make a payment in order to receive the prize and will never request passwords or full payment-card or banking credentials.
Participants should be aware of fake accounts and impersonation attempts. Official communication concerning the Giveaway will only be sent from the Instagram account(s) identified in these Official Rules.
7. The Prize
The winner will receive one pre-loved Hermès Kelly bag with an approximate value of €7,000, as shown and/or described in the official Giveaway communication.
The prize is awarded in its stated condition. As a pre-loved luxury item, it may display signs of previous use. Any accessories, packaging, dust bags, boxes, straps, locks, keys, certificates or other items are included only where expressly stated in the Giveaway communication.
Labellov guarantees the authenticity of the prize in accordance with Labellov's applicable authenticity policy and terms.
The prize cannot be exchanged for cash, store credit, another item or another size, colour, model or configuration. The prize is personal to the winner and may not be transferred before it has been awarded.
If, due to circumstances beyond Labellov's reasonable control, the advertised prize cannot be awarded, Labellov reserves the right to substitute it with a prize of comparable value and nature.
8. Delivery of the Prize
Labellov will contact the winner to arrange secure delivery or collection of the prize.
The winner must provide a valid name, delivery address and any other information reasonably required to safely deliver the prize.
The winner must collect the prize at Labellov or Labellov will cover standard insured delivery to eligible countries.
Labellov is not responsible for delays caused by incorrect or incomplete information supplied by the winner or circumstances outside Labellov's reasonable control.
Any taxes, import duties, customs charges or other costs arising from receipt of the prize that are not expressly stated as being covered by Labellov will be the responsibility of the winner, to the extent permitted by applicable law.
9. Verification and Fair Participation
Labellov reserves the right to verify whether a participant has complied with these Official Rules before confirming them as the winner.
Labellov may disqualify participants where there are reasonable grounds to believe that an entry involves fraud, manipulation, automated participation, fake accounts, identity misuse or other conduct intended to unfairly influence the Giveaway.
The use of bots, scripts, automated entry systems or other methods intended to circumvent the entry requirements is prohibited.
Labellov's verification of compliance with the entry requirements does not affect any rights participants may have under mandatory applicable law.
10. Personal data and privacy
For the purpose of administering the Giveaway, Labellov may process personal data including:
- the participant's Instagram username;
- information required to verify compliance with the entry requirements; and
- for the selected winner, their full name, email address, postal address, telephone number and any other information reasonably necessary to verify eligibility and arrange secure delivery of the prize.
This information will be processed for the purposes of administering the Giveaway, selecting and verifying the winner, communicating with the winner and delivering the prize.
Personal data collected solely for participation in the Giveaway will not automatically be used for marketing purposes unless the participant has separately provided valid consent or another applicable legal basis exists.
For further information about how Labellov processes personal data, applicable retention periods and participants' rights under data-protection law, please see Labellov's Privacy Policy.
11. Publicity
By accepting the prize, the winner acknowledges that Labellov may announce their Instagram username and/or first name in connection with the outcome of the Giveaway, subject to applicable privacy law.
Any additional use of the winner's image, likeness, testimonial or other personal content for promotional purposes will be subject to any consent or other legal basis required under applicable law.
12. No Association with Instagram, Meta or Hermès
This Giveaway is in no way sponsored, endorsed, administered by or associated with Instagram or Meta Platforms, Inc.
Instagram and Meta Platforms, Inc. are released from any responsibility in relation to the administration of the Giveaway to the extent permitted by applicable law.
Hermès is not a sponsor, organizer or partner of this Giveaway and is not associated with its administration. “Hermès” and “Kelly” are used solely to identify the prize.
All questions regarding the Giveaway should be directed to Labellov at info@labellov.com, not to Instagram, Meta or Hermès.
13. Liability
To the maximum extent permitted by applicable law, Labellov is not liable for losses or damages arising from participation in the Giveaway or acceptance or use of the prize, except where such liability cannot lawfully be excluded or limited.
Labellov is not responsible for technical failures, Instagram outages, interrupted internet connections, unavailable accounts, failed or delayed messages, or other technical circumstances outside its reasonable control that prevent or delay participation.
Nothing in these Official Rules excludes or limits liability that cannot legally be excluded or limited under applicable law.
14. Modification, Suspension or Cancellation
Labellov reserves the right to modify, suspend, postpone or cancel the Giveaway where circumstances outside its reasonable control make this necessary, including technical failures, fraud, platform disruption or other circumstances affecting the integrity or proper administration of the Giveaway.
Where reasonably possible, any material changes will be communicated through Labellov's official channels.
Any modification will be made in accordance with applicable law and will not unnecessarily disadvantage participants who have already validly entered.
15. Acceptance of the Official Rules
By participating in the Giveaway, participants confirm that they have read and understood these Official Rules and agree to comply with them.
If any provision of these Official Rules is found to be invalid or unenforceable, the remaining provisions will continue to apply.
16. Governing Law
These Official Rules are governed by Belgian law, without prejudice to any mandatory consumer rights or protections that may apply to participants residing in another jurisdiction.
Any disputes relating to the Giveaway will be submitted to the competent courts in accordance with applicable law.